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About Us

Headquartered in Covington, Georgia, the Hooson Group is a remarkable association of several persons who are dedicated to assisting social impact organizations gain a clearer vision of how to achieve their vision and their mission.  We have more than 100 years of management and development experience with YMCAs, churches, animal shelters, civic organizations and community development organizations.

Founded in 1990 by Robert W. Hooson, it is now managed by his son, R. William Hooson, CFRE.  Bill is the former Vice President and Chief Development Officer for the YMCA of Metro Atlanta




R. William "Bill" Hooson, CFRE

Bill is the Principal for the Hooson Group.

As Chief Development Officer he oversaw the successful completion of a $36 million capital campaign.  Over a ten year period Bill averaged 17% growth for the annual campaign, taking the corporate board from $100,000 to more than $750,000 and the association campaign from $700,000 to more than $3.1 million.  In three years as a planned giving officer he made more than 200 visits and closed on more than $1million a year in expectancies.  In addition, he worked with a volunteer committee to oversee the management of the $25 million endowment program.

After working his way through college, coaching and teaching swimming, Bill began his professional career as the Aquatic Director and Head Swim Coach for the Cambridge YMCA in Ohio, in 1978.  In six years of coaching, Bill helped develop 8 High School All-Americans and two Olympic qualifiers.  He has served the Cambridge, Licking County, Milwaukee, Lansing and Atlanta YMCA associations.  Before being asked to start a new branch of the Atlanta Metro YMCA in 1989, Bill never lived in one place for more than three years.  He discovered, after moving to Covington, that his wife’s great-grandfather five generations removed was married less than five miles from where they now live!

A member of the National Committee on Planned Giving, the Association of Fund Raising Professionals and the North American YMCA Development Organization, Bill is much in demand as a trainer for financial and board development.  He is the immediate past Chair of the NAYDO Educational Committee.  In 1998, he was one of 285 people nationwide to complete the qualifications and pass the exam as a Certified Fund Raising Executive.  Bill served as senior faculty for the YMCA of the USA training institutes.

Giving something back is a priority with Bill, and he currently serves on one national board and one community board, served both the Chamber and Rotary Boards, and was appointed to a county task force on the prevention of teenage pregnancy.

Bill, and his wife, Teri, are the proud parents of two sons.  Sven, a former member of the US Wildwater Kayak team and a luthier and folk musician, and Steffen, who is also a folk musician and college student!

Bill and his family spend much of their leisure time paddling and enjoying all kinds of music.  He is also a professional storyteller, and some of you may recognize him as, “Big Bad Wild Bill, Teller of Tales and Spinner of Yarns.”

Robert W. Hooson Founder

Bob Hooson is the founder of the Hooson Group.
His diverse career has a common thread: He has always worked in the field of problem definition, and ultimate solution.  Until the mid-1960s, he worked in aerospace science.  That was the field that best suited his education in mathematics.  When scientists became excess baggage, he applied his knowledge to the challenges of urban sprawl.
In the early 1970's he was asked by the US Department of Commerce to lead the program of Small Business Technical Assistance.  The test project began in Lowell, Massachusetts, and was the basis of that city becoming the first city to be named a National Park.
Following that success he turned his talents to the poverty areas of Appalachia.  In need of financing those projects, he sought and accepted contracts from small towns that could not afford full time Code Enforcement Officials and Building Inspectors.  He also worked with Regional Commissions on housing rehabilitation projects.  During this time he discovered a number of small businesses that needed assistance, but could not afford to pay for services.  He developed a plan in which he took a position in each company and was paid from profits resulting from his contributions.  After several years of this he found himself owning small pieces of many different companies ranging from Mom & Pop shops to restaurants, coal mines, and hotels.
He retired from all of that excitement in September, 1998 to devote more time to The Hooson Group a consulting business he developed to provide financial and business advice to non-profit organizations.  In 2004 he was asked to re-energize Eatonton's Main Street program.
He is certified by the Georgia Department of Community Affairs and also holds certification for Downtown Development Authorities in the State of Georgia.  He is a member emeritus of the American Psychological Society and the Institute of Electrical and Electronic Engineers 

The Hooson Group * PO Box 1058 * Covington, GA * USA * 30015-1058 email: bill@hoosongroup.com Phone: 404.401.6857

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